This post originally appeared on the Mastech InfoTrellis Blog. Author: Tera Chung | VP — Technical Sales at Mastech InfoTrellis If we want to win, we need to learn quickly at speed. This applies to business as well. Winning enterprises have a data ecosystem that exposes all data, makes it…

This post originally appeared on the Mastech InfoTrellis Blog. Author: Joanny Yip | Consulting Business Analyst at Mastech InfoTrellis Informatica Master Data Management (MDM) involves creating a single master record for each person, place, or thing in a business from internal and external data sources and applications. This information is…

This post originally appeared on the Mastech InfoTrellis Blog. Author: Maria Singson, PhD | VP & General Manager, Data Science at Mastech InfoTrellis Today’s businesses must derive insight from decentralized and multi-modal data near real time (NRT) in order to hyper-personalize customer interactions. There’s a lot to unpack in this…

This post originally appeared on the Mastech InfoTrellis Blog. Author: Prad Upadrashta | Chief Data Science Officer at Mastech InfoTrellis A client recently asked if our entity matching algorithms are “antifragile”. This got me thinking. It is a really interesting question. Bear with me as I take you on a…

This post originally appeared on the Mastech InfoTrellis Blog. Author: Harry Hodge | Consulting Business Analyst at Mastech InfoTrellis Master Data Management (MDM) continues to play a foundational role in the Data Management Architecture of every 21st century enterprise. In a forward-looking organization, MDM is significant in the Enterprise Integration…

This post originally appeared on the Mastech InfoTrellis Blog. Author: Maria Singson, PhD | VP & General Manager, Data Science at Mastech InfoTrellis The year and a half after the COVID crash has left consumer confidence adrift on a never-before-seen kind of bubble. This one is different from what the…

The Power of Customer Journey Mapping The post originally appeared on MastechInfotrellis Blog Map your customer journey for better customer engagement and increased revenue Organizations across industries understand the importance of Customer Experience and are making large investments, and rightly so, to offer an enhanced experience to their customers. Companies…